Solutions

Who We Help

Resources

Pricing

Solutions

Who We Help

Resources

Pricing

Solutions

Who We Help

Resources

Pricing

AI That Understands

Your Consumers

AI That Understands

Your Consumers

AI That

Understands

Your Consumers

Software that combines the power of consumer data and AI

to deliver connected insights. Create successful products.

Develop better ads. Build winning brands.

Software that combines the power of consumer data and AI to deliver connected insights.

Smarter Insights. Better Products. Faster Growth.

Smarter Insights. Better Products. Faster Growth.

Smarter Insights. Better Products. Faster Growth.

Leverage AI-powered consumer insights to create better products,

develop more effective ads, and accelerate innovation. Stay connected

to real-time feedback and make data-driven decisions with confidence.

Leverage AI-powered consumer insights to create better products, develop more effective ads, and accelerate innovation. Stay connected to real-time feedback and make data-driven decisions with confidence.

INNOVATION SYSTEM

INNOVATION SYSTEM

Create winning products

with connected insights

Create winning products with connected insights

Drive AI-powered, iterative product development with real-time consumer feedback. Test, analyze, and optimize continuously while leveraging past data to anticipate trends and stay ahead.

Drive AI-powered, iterative product development with real time consumer feedback. Test, analyze, and optimize continuously while leveraging past data to anticipate trends and stay ahead.

AGILE RESEARCH SYSTEM - ADVERTISING

AGILE RESEARCH SYSTEM - ADVERTISING

Proven to develop more

effective advertising

Create winning products with connected insights

Not just a better pre-test. A better consumer-centric ad development system. A connected suite of solutions, validated to in market outcomes, to help you nurture ideas and stay on track from ideas through storylines and on to final ads.

Not just a better pre-test. A better consumer-centric ad development system. A connected suite of solutions, validated to in market outcomes, to help you nurture ideas and stay on track from ideas through storylines and on to final ads.

KEEP THE CONSUMER IN THE LOOP

KEEP THE CONSUMER IN THE LOOP

A continuous feedback

loop, accelerated by AI

A continuous feedback

loop, accelerated by AI

Traditional research models leave teams playing catch-up. With Zappi, each project builds on past insights. Get continuous consumer feedback across the entire development cycle to move faster and stay connected to the consumer.

Traditional research models leave teams playing catch-up. With Zappi, each project builds on past insights. Get continuous consumer feedback across the entire development cycle to move faster and stay connected to the consumer.

Leading consumer

insights platform

Leading consumer

insights platform

Leading consumer

insights platform

Zappi seamlessly integrates innovation, advertising, and brand insights into one powerful consumer insights platform.

Zappi seamlessly integrates innovation, advertising, and brand insights into one powerful consumer insights platform.

Go to market

with confidence

Power your next launch with consumer centric insight that guide every decision. Zappi’s powerful platform elevates the consumer voice to help you win.

Power your next launch with consumer centric insight that guide every decision. Zappi’s powerful platform elevates the consumer voice to help you win.

Go to market

with confidence

Power your next launch with consumer centric insight that guide every decision. Zappi’s powerful platform elevates the consumer voice to help you win.

Optimize

for success

Unlock actionable insights with in-depth diagnostics and precise guidance to fuel campaign and innovation success.

Unlock actionable insights with in-depth diagnostics and precise guidance to fuel campaign and innovation success.

Optimize

for success

Unlock actionable insights with in-depth diagnostics and precise guidance to fuel campaign and innovation success.

No more

throw-away data

Transform consumer insights into a competitive advantage. The more you engage with the platform, the more likely your brand is to win.

No more

throw-away data

Transform consumer insights into a competitive advantage. The more you engage with the platform, the more likely your brand is to win.

No more

throw-away data

Transform consumer insights into a competitive advantage. The more you engage with the platform, the more likely your brand is to win.

Quality responses

every time

Get insights you can rely on. Using ESOMAR and ISO standards, you’re always backed by data you can trust.

Get insights you can rely on. Using ESOMAR and ISO standards, you’re always backed by data you can trust.

Quality responses

every time

Get insights you can rely on. Using ESOMAR and ISO standards, you’re always backed by data you can trust.

Customize

your research

Shape your research to fit your needs. Flexible methodologies, adaptable audiences, and quick data-slicing options—so every insight is precise and relevant.

Customize

your research

Shape your research to fit your needs. Flexible methodologies, adaptable audiences, and quick data-slicing options—so every insight is precise and relevant.

Customize

your research

Shape your research to fit your needs. Flexible methodologies, adaptable audiences, and quick data-slicing options—so every insight is precise and relevant.

Co-created with

leading brands

Zappi works with top consumer brands to build data-fueled, AI-powered consumer insights technology.

Co-created with

leading brands

Zappi works with top consumer brands to build data-fueled, AI-powered consumer insights technology.

Co-created with

leading brands

Zappi works with top consumer brands to build data-fueled, AI-powered consumer insights technology.

Since partnering with Zappi, our creative effectiveness has improved by 30% across all our advertising. This equates to PepsiCo gaining hundreds of millions in value!

Since partnering with Zappi, our creative effectiveness has improved by 30% across all our advertising. This equates to PepsiCo gaining hundreds of millions in value!

Since partnering with Zappi, our creative effectiveness has improved by 30% across all our advertising. This equates to PepsiCo gaining hundreds of millions in value!

Stephan Gans

SVP Chief Consumer Insights &

Analytics Officer. PepsiCo.

SVP Chief Consumer Insights &

Analytics Officer. PepsiCo.

SVP Chief Consumer Insights &

Analytics Officer. PepsiCo.

A big benefit of the platform is being able to look back and see what worked and what didn't and theme the learning to focus on better product options in the future. We have learnings we can now apply and get smarter.

A big benefit of the platform is being able to look back and see what worked and what didn't and theme the learning to focus on better product options in the future. We have learnings we can now apply and get smarter.

Amanda Addison

Senior Manager, US Menu Insights

Senior Manager,

US Menu Insights

A big benefit of the platform is being able to look back and see what worked and what didn't and theme the learning to focus on better product options in the future. We have learnings we can now apply and get smarter.

Amanda Addison

Senior Manager, US Menu Insights

Let's. Do. This.

Let's. Do. This.

This is the best button on the site. It’s what people push right before we work with someone awesome. Push it. Go ahead. Make our day.

This is the best button on the site. It’s what people push right before we work with someone awesome. Push it. Go ahead. Make our day.

This is the best button on the site. It’s what people push right before we work with someone awesome. Push it. Go ahead. Make our day.

  • Impactful insights teams
    Quality responses
    Intuitive platform
    Better research
    Expert support
  • Impactful insights teams
    Quality responses
    Intuitive platform
    Better research
    Expert support

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